Crowdsourcing for Innovation and the Conduciveness of University Students-A University Case: Altinbas University

查看全文 作　　者：Zeynep Ayfer [1]Bozat 机构地区：[1]Topkapi University,Istanbul,Turkey 出　　处：《Chinese Business Review》索引2022年第21卷第1期,共22页 摘　　要：Although the concept of innovation takes place in the list of what needs to be done in the institutions,it has started to get old and insufficient as everything getting old in time.Particularly,the lack of resources and the existence of a large number of competitors have led institutions and scientists to go one step further.The concept of open innovation has paved the way for the process of integration of innovation that occurs within the institution with the external sources.While searching for a variety of tools to use the concept of open innovation in the best and the most efficient manner,the method of crowdsourcing has stepped forward.This method is to benefit from the experience and intelligence of the crowd which is the most important factor.The purpose of this study is to introduce the concept of crowdsourcing in details and to prove that university students are a suitable type of crowd for this method. 关 键 词：INNOVATION open innovation crowdsourcing